What Moves You? Find Your “Why” for Plant-Based Wellness.

In today’s demanding world—juggling work, life, and family—finding the motivation and discipline for consistent health can feel impossible. That’s why relying on fleeting desire is a mistake. The key to turning wellness into a lifestyle is finding your profound WHY—the purpose that trumps everything else.

I’ve been a fitness and nutrition coach for over 20 years. I’ve seen countless people struggle because they focus only on the workout, ignoring the deeper purpose and the importance of plant-based nutrition. Even as a lifelong trainer, I have days I don’t want to be in the gym!

So, what has kept me focused on my health for over three decades? I know my why: I value being strong, functional, and fueling my body with the cleanest vegan protein. That powerful combination always outweighs my lack of desire on a bad day.

As the face of The Militant Vegan, my personal commitment reinforces our brand’s mission: promoting clean ingredients and a clean planet.

That’s my story. Your trick is to find yours.

  • Is your WHY the pursuit of longevity and having the energy to stay active with your kids?
  • Is it the commitment to a plant-based lifestyle that aligns with your ethical and environmental values?
  • Is it finding the purest, best-tasting protein powder to support your recovery and daily energy?

Most long-term wellness success stories share one defining trait: they deeply understand and appreciate the positive impact their choices—from their workouts to their protein—have on their quality of life.

Take the time to reflect and discover what truly drives you. Once you connect your health choices to a deeper purpose, you won’t need motivation; you’ll have untapped discipline and fulfillment.

If you haven’t been asking yourself already—What is YOUR why for choosing clean?


Are You Consistent Enough To Make A Difference?

I earned my black belt in Dec 2015, and due to life circumstances after a year or two, although I was training, it was not under the instructor who black belted me.
Thus he was not there to break down my technique.

Over the last couple of years, the new training dynamic has been bugging me.

So

I decided to show up to my instructor’s early morning class.

Despite us not training together, he heard what I was doing with Jiu-jitsu thru the grapevine.

During my first class back, he surprised me by asking me about getting my 2nd rank as a black belt.

My first reaction was a complete surprise, and I immediately felt I wasn’t worthy to receive the rank.

I immediately told my instructor that I had not been training as much.
He promptly told me that I was still progressing and continuing to spread the art by teaching it to others despite my limited training.

I have always had that outlook with training, not being too concerned with the merit but how training makes you better at what you are training.

Many people tend to focus on the outcome rather than the process that gets you there.

I view diet and training as similar to martial arts.

You see many program tag lines like losing 15 lbs in 30 days or whatever the metric.

My question is, let’s say you lose 15 lbs in 30 days.

Then what?

Do you stop or create another goal that is an adjustment to your original plan that you achieved?

This is the correct mindset if you want to stay with something long-term.
Whether it’s running, weight training, martial arts, or all of the above, I encourage you to find an exercise
that you enjoy.

No matter what the endeavor, consistency is going to be king

You can’t fail if you don’t give up, and if you keep showing up, it will pay you off in ways you least expected.

If consistency has been an issue for you and you want a roadmap to more confidence, energy, and feeling better overall send me a reply how I can help.

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